For anyone still buying bottled
Still buying bottled water? You're drinking plastic and paying up to 300x too much.
Bottled feels like the clean choice. It isn't. Studies have found microplastics in around 90% of bottled water, it costs as much as 300 times what filtered water does, and every bottle is plastic you'll bin. One filter replaces roughly 20,000 of them.
The comparison nobody runs
Bottled water, honestly, versus the alternative.
Line them up side by side and the case for bottled quietly falls apart.
Bottled water
- Microplastics in ~90% of it
- Up to ~$10 a litre
- Plastic you bin every day
- Often just filtered tap water
BIO 1000
- Filters microplastics out
- Around 3c a litre
- Zero single-use plastic
- 15-stage filtered, re-mineralised
The irony of the clean choice
You bought bottled to avoid the tap. It backfired.
Bottled water is marketed as pure, but it's one of the most plastic-exposed things you can drink, and a lot of it started life as ordinary tap water.
- Around 90% of bottled water tested contained microplastics, so you're drinking the very thing you were trying to avoid.
- Much of it is simply filtered tap water, bottled up and sold back to you at a spectacular markup.
- The plastic itself sheds, especially when a bottle sits in a warm car or on a shelf for months.
Filtering your own water gives you a known result: microplastics out, minerals in, no plastic in the middle.
It's cleaner than most bottled water, and you can actually see what it is.
The maths is genuinely absurd
You'd never overpay this much for anything else.
Water is water. Yet bottled asks you to pay a luxury price for it, again and again, forever.
Over the life of one filter set.
At the top end you're already paying.
Up to three hundred times the cost.
Over a few years, a bottled-water habit quietly costs a household hundreds, often thousands, of dollars.
And the bottles don't disappear
Recycling doesn't fix it. Not buying it does.
- Most plastic bottles are never actually recycled, ending up in landfill or the environment instead.
- Even recycled plastic sheds microplastics, so the material keeps breaking down long after you've binned it.
- The only real fix is not making the bottle, which is exactly what filtering your own water does.
One filter set means roughly 20,000 bottles that are never produced, shipped, sold or thrown away.
That's the kind of change you make once and it just keeps counting.
The Waters Co difference
Cleaner than bottled. Cheaper than tap water in a bottle. Zero plastic.
The BIO 1000 runs your tap water through 15 stages to remove up to 99% of PFAS along with microplastics and more, then re-mineralises it and holds it in a hand-blown glass reservoir. You get better water than most bottled brands, at around 3 cents a litre, with nothing to throw away.
- Filters microplastics and up to 99% of PFAS, so it's genuinely cleaner than most bottled water.
- Around 3c a litre, versus up to roughly $10 a litre for bottled.
- Glass reservoir, BPA-free build, no plastic touching the water and none to bin.
- One filter set lasts up to 4 years, roughly 20,000 bottles you never buy again.
15 stages of sterilising, filtration and mineral activation, held in glass.
Cleaner, cheaper, greener
Every reason to buy bottled, answered.
PFAS removal
Cleaner than the bottled water you were buying.
Microplastics filtered
Out of your water, not in it like most bottled.
Per litre
Versus up to ~$10 a litre for bottled.
Bottles replaced
Per filter set. None made, none binned.
Glass, not plastic
Hand-blown reservoir, BPA-free build.
Trace minerals
Re-mineralised, not stripped flat.
Easier than a trip to the shops
On the bench in minutes. No plumbing, no power.
Set it on the bench
Three pieces, assembled by hand in a couple of minutes. Gravity-fed and just 7kg, with no drilling, no plumbing, no power.
Fill the top with tap water
Gravity draws it down through all 15 stages into the glass reservoir. That's the whole routine.
Fill a bottle, skip the checkout
Top up a reusable bottle whenever you head out. One filter set lasts up to 4 years, so the bottled-water aisle is behind you.
~20,000 bottles
Replaced by one filter set.
~3c a litre
Up to 300x cheaper than bottled.
Free shipping
Delivered Australia-wide.
From people who ditched the bottles
Cleaner water, no plastic, money back in your pocket.
"We were spending a fortune on bottled water and lugging it home every week. Did the maths and felt ridiculous. One filter later the water's better than what we were buying and the recycling bin isn't overflowing."
"I switched for the plastic, honestly, couldn't stand it anymore. Turns out it's also way cheaper and the water's actually filtered properly, not just bottled tap. Three wins for the price of one."
"The glass reservoir was the clincher. I'd stopped trusting bottled after reading about microplastics. Now I fill my own bottle and I've stopped buying plastic completely."
Straight answers
The questions bottled-water buyers ask us.
Isn't bottled water cleaner than tap?
Not necessarily. Studies have found microplastics in around 90% of bottled water tested, and much of it is simply filtered tap water in a plastic bottle. The BIO 1000 removes up to 99% of PFAS and filters microplastics, then re-mineralises, so you get cleaner water than most bottled brands, without the plastic.
How much would I actually save?
Filtered water works out around 3 cents a litre over the life of the filter, versus up to roughly $10 a litre for bottled. For a regular bottled-water household, that adds up to hundreds or thousands of dollars over a few years.
How many bottles does one filter really replace?
One filter set handles about 12,000 litres, which is roughly 20,000 standard bottles you never buy, never carry home, and never throw away.
Is filtered water as good as spring water?
Arguably better. Spring water sits in plastic and varies bottle to bottle. The BIO 1000 gives you consistent, filtered, re-mineralised water at a mild alkaline pH, held in glass rather than plastic.
Doesn't recycling take care of the plastic anyway?
Most plastic bottles are never actually recycled, and even recycled plastic keeps shedding microplastics as it breaks down. Not producing the bottle in the first place is the only real fix, which is exactly what filtering your own water does.
Your purchase is 100% protected
Waters Co has led gravity-fed water filtration for over 40 years, with independent lab testing behind its 99% removal claims. Your BIO 1000 ships free Australia-wide, runs at around 3 cents a litre, and holds your water in glass rather than plastic. You're not taking a risk, you're buying your last case of bottled water.
Stop renting your water in plastic
Buy one filter. Skip 20,000 bottles.
Cleaner than bottled, around 3 cents a litre, held in glass, on your bench, for the next four years. Cancel the bottled-water habit for good.